On 28 March 2018, as a symbol of ICE’s commitment to give positive contribution to our environment, ICE is proud to took part in Earth Hour 2018; the largest environment movement together with millions of people around the world to switch off lights for one hour to preserve earth’s nature and biodiversity.

Our connection to Earth and nature is undeniable, ICE involved by starting a conversation, sharing and spreading the word in our social media platforms, to also give an insight look of how we connect to earth. Every day we are inspired to give positive impact to our environment and communities.